etracker Analytics


etracker Analytics for WordPress is the easiest way to add the etracker code to your WordPress site to track visits and campaigns, enabling GDPR compliance independent of user´s consent to cookies. It works cookie-less by default and as fallback option if no cookie consent is granted.

The extension automatically collects data such as page views, scroll and download events as well as clicks on external links.

For registered etracker users: Just enable it, fill in your etracker account key, and that’s it.

If you have no etracker account: Go to to register for a free 30-day trial account. No obligations and no credit card required.


  • etracker Analytics application Dashboard
  • etracker Analytics application Visitor flow
  • etracker Analytics application Product performance
  • etracker Analytics application Scroll map


  1. Upload etracker folder to the /wp-content/plugins/ directory
  2. Activate the plugin through the ‚Plugins‘ menu in WordPress


9. Juni 2020
Plugin works great and straight forward. There is nothing much to configure, just add etracker ID and off you go. BTW. We checked the other free WP etracker plugin as well but it seems outdated and no longer supported. At least we had issues and conflicts with other plugins (ie. stripe payment) Background (why we switched from Google Analytics to etracker) We are based in Germany. Due to GDPR and rising issues with the authorities regarding data protection, we had to implement a consent tool to continue with Google Analytics. Unfortunate result: less than 10% of the users opted in for tracking. This basically renders all optimization efforts useless. Now we've switched to etracker. No consent banner necessary, free of cost and 99% of the users get tracked. We are super happy now. Clear recommendation. Thanks guys!
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Mitwirkende & Entwickler

„etracker Analytics“ ist Open-Source-Software. Folgende Menschen haben an diesem Plugin mitgewirkt:


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  • Fix release process


  • Add setting „Disable et_pagename“
  • Add data-plugin-version to tracklet


  • Support for WordPress 5.4 verified
  • Bugfix: Fatal Error on invalid page title NULL
  • Updated plugin description


  • Update plugin description
  • Rename setting „Disable etracker cookies“ to „Cookie-less tracking“
  • Add „Signup for free.“-Link in plugin settings


  • First official plugin from etracker