Yoast SEO

Beschreibung

Yoast SEO: Das #1 WordPress SEO Plugin

Need some help with your search engine optimization? Need an SEO plugin that helps you reach for the stars? Yoast SEO is the original WordPress SEO plugin since 2008. It is the favorite tool of millions of users, ranging from the bakery around the corner to some of the most popular sites on the planet. With Yoast SEO, you get a solid toolset that helps you aim for that number one spot in the search results. Yoast: SEO for everyone.

Yoast SEO does everything in its power to please both visitors and search engine spiders. How? Below you’ll find a small sampling of the powers of Yoast SEO:

Die Pflege deiner WordPress-SEO

  • Die fortschrittlichste XML Sitemap Funktion – auf einen Knopfdruck!
  • Full control over site breadcrumbs: add a piece of code and you’re good to go.
  • Set canonical URLs to avoid duplicate content. Never have to worry about Google penalties again.
  • Titel und Metabeschreibung als Vorlage für bessere Markenpflege und konsistente Snippets in den Suchergebnissen.
  • [Premium] Erweitere Yoast SEO mit News SEO, Video SEO, Lokalem SEO und WooCommerce SEO Erweiterungen.
  • [Premium] Hilfe benötigt? Yoast SEO Premium Benutzer erhalten 1 Jahr kostenlosen Zugang zu unserem großartigen Support-Team.

Note: some features are Premium. Which means you need Yoast SEO Premium to unlock those features. You can get Yoast SEO Premium here!

Schreibe bessere Inhalte mit Yoast SEO

  • Inhalt & SEO Analyse: Unverzichtbare Werkzeuge zum SEO-freundlichen Schreiben von Texten.
  • Die Schnipsel Vorschau zeigt, wie dein Beitrag oder deine Seite in den Suchergebnissen aussehen werden – auch auf mobilen Geräten. Yoast SEO Premium bietet auch Vorschau für soziale Netzwerke!
  • [Premium] The Insights tool shows you what your text focuses on so you can keep your article in line with your keyphrases.
  • [Premium] Synonyms & related keyphrases: Optimize your article for synonyms and related keyphrases.
  • [Premium] Automatische Vorschläge für interne Links: Schreibe deinen Artikel und lassen dir geeignete Beiträge anzeigen, auf die du verlinken kannst.

Halte deine Website auf perfektem Stand

  • Yoast SEO optimiert den Code deiner Website, damit du dich auf hochqualitativen Inhalt konzentrieren kannst.
  • Our cornerstone content and internal linking features help you optimize your site structure in a breeze.
  • Integrates with Google Search Console: See how your site performs in the search engines and fix crawl errors.
  • SEO Rollen verwalten: Gebe deinen Kollegen Zugang zu spezifischen Sektionen des YOAST SEO Plugins.
  • Bulk editor: Make large-scale edits to your site.
  • [Premium] Social previews to manage the way your page is shared on social networks like Facebook and Twitter.
  • [Premium] Umleitungsmanager: Hält die Website in gutem Zustand durch Umlenken von Fehlern aus der Google Suchkonsole, durch gelöschte Seiten oder geänderte URLs.

Premium Support

The Yoast team does not always provide active support for the Yoast SEO plugin on the WordPress.org forums, as we prioritize our email support. One-on-one email support is available to people who bought Yoast SEO Premium only.

Note that the Yoast SEO Premium also has several extra features too, including the option to have synonyms and related keyphrases, internal linking suggestions, cornerstone content checks and a redirect manager, so it is well worth your investment!

You should also check out the Yoast Local SEO, Yoast News SEO and Yoast Video SEO extensions to Yoast SEO. They work with the free version of Yoast SEO already, and these premium extensions of course come with support too.

Fehlerberichte

Fehlerberichte für Yoast SEO sind auf GitHub willkommen. Bitte beachte, dass GitHub kein Support-Forum ist und Probleme, die nicht als Fehler qualifiziert sind, geschlossen werden.

Weitere Informationen

Für mehr Infos zur Suchmaschinenoptimierung, sieh dir bitte das Folgende an:

Innerhalb von WordPress

  1. Rufe „Plugins > Hinzufügen“ auf
  2. Nach ‚Yoast SEO‘ suchen
  3. Aktiviere Yoast SEO von deiner Plugins-Seite.
  4. Gehe nach unten zu „Nach der Aktivierung“.

Manuell

  1. Lade den wordpress-seo Ordner in das /wp-content/plugins/ Verzeichnis
  2. Aktiviere das Yoast SEO Plugin im ‚Plugins‘ Menü in WordPress
  3. Gehe nach unten zu „Nach der Aktivierung“.

Nach der Aktivierung

  1. Du solltest (eine Benachrichtigung zum Start) des Yoast SEO Konfigurationsassistenten sehen.
  2. Benutze den Konfigurationsassistenten, um das Plugin schnell und einfach, optimal auf deiner Website abzustimmen.
  3. Du bist fertig!

Screenshots

  • The Yoast SEO plugin general meta box. You'll see this on edit post pages, for posts, pages and custom post types.
  • Beispiel für die SEO-Analysefunktionalität.
  • Beispiel der Funktion "Lesbarkeitsanalyse".
  • Übersicht der SEO Probleme und Verbesserungsvorschläge deiner gesamten Website.
  • Kontrolle darüber, welche Funktionen man verwenden möchte.
  • Importiere ganz einfach SEO Daten von anderen SEO Plugins wie All in One SEO pack, HeadSpace2 SEO und wpSEO.de.

FAQ

Hier findest du Antworten auf viele Fragen: kb.yoast.com.

Rezensionen

Most consistent SEO plugin

Have been using this plugin for the last 4 years. Found it to be very effective in terms of performance, updates, user friendliness.

Very Useful tool

Does lots will do a good amount more with the subscription. It would be great if there was a 'lite' subscription for SME users as its kinda expensive.

It really helps me with SEO

I'm really glad to have installed this plugin in my blog. I'm sure it will help me rank my posts in the first pages of Google, because it has already helped me create more optimized contentes for my other jobs. It's great!
Lies alle 24.774 Rezensionen

Mitwirkende & Entwickler

„Yoast SEO“ ist Open-Source-Software. Folgende Menschen haben an diesem Plugin mitgewirkt:

Mitwirkende

„Yoast SEO“ wurde in 37 Sprachen übersetzt. Danke an die Übersetzerinnen und Übersetzer für ihre Mitwirkung.

Übersetze „Yoast SEO“ in deine Sprache.

Interessiert an der Entwicklung?

Durchstöbere den Code, sieh dir das SVN Repository an oder abonniere das Entwicklungsprotokoll per RSS.

Änderungsprotokoll

9.4.0

Release Date: January 8th, 2019

Content analysis recalibration (beta):

  • Adds a toggle feature for subscribing to the recalibration beta under SEO -> General -> Features.
  • When the recalibration feature is enabled:
    • The single title assessment is added. This assessment makes sure that you don’t use superfluous H1s in your text.
    • Assessments changes:
    • Keyphrase density: changes scoring schema to account for the length of the keyphrase and changes feedback strings so that we give feedback about the number of occurrences rather than a percentage.
    • Outbound links assessment: changes the scoring schema so that red bullet instead of an orange bullet is shown when you have no outbound links.
    • Image alt attributes: if there are at least 5 images, checks whether the alt tags contain the keyphrase or synoynyms in 30-70% of all images. If there are less than 5 images, 1 image with the keyphrase or synonym in the alt tag is still scored as good.
    • Keyphrase in title: function words preceding the exact match keyphrase are ignored when determining the position of the keyphrase in the title.
    • Keyphrase length: makes the scoring scheme less strict for languages that don’t have function word support, so that for these languages keyphrases with 1-6 words are scored as green, 7-9 as orange, and more than 9 as red.
    • Keyphrase in subheading: only takes H2 and H3 level subheadings into account and changes the scoring schema so that 30%-75% of these subheadings need to include the keyphrase or its synonyms. In languages without function word support, a match is only counted if all the words from the keyphrase/synonym appear in the subheading.
    • Text length: on taxonomy pages, the recommended minimum text length is increased from 150 to 250 words.
    • Assessment removals:
    • The assessment checking the length or your URL.
    • The assessment checking whether your URL contains stopwords.

Erweiterungen:

  • Improve accessibility of the analysis results.
  • Improve accessibility of the Title Separator setting.
  • Adds a new filter for adjacent-rel links: wpseo_adjacent_rel_url.

Fehlerbehebungen:

  • Fixes a bug where special characters from certain word lists weren’t correctly escaped when matched with a regex. This resulted in eggs being incorrectly matched as the transition word e.g., for example.
  • Fixes a bug where the search appearance setting for a custom content type named profile would have a broken layout.
  • Fixes a bug where pagination elements were not shown in the Genesis theme.

Weiteres:

  • Uses method is_simple_page instead of is_singular in method robots. Props to: stodorovic
  • Adds method is_woocommerce_active and check is woocommerce activate before registering hooks. Props to stodorovic
  • Adds static variables to „cache“ results of functions is_shop and wc_get_page_id. Props to stodorovic
  • Verifies that variable post is an instance of WP_Post in WPSEO_Admin_Bar_Menu ::get_singular_post(). Props to @yingles.
  • Improves strings to be more easily translated. Props to pedro-mendonca
  • The browser console now shows more descriptive error messages when something went wrong during analyses in the web worker.
  • Avoids irrelevant warning and error in the WPEngine PHP Compatibility plugin.

9.3.0

Release Date: December 18th, 2018

Erweiterungen:

  • Reapplies the markers in Gutenberg when the content changes to make sure they stay up-to-date.
  • Changes the output of schema preventing unnecessary escaping of forward slashes, only available on sites running PHP 5.4 or higher.
  • Changes the website schema @id attribute to include the home URL to be a unique identifier.
  • Adds the page number to the breadcrumbs when an archived page is entered.
  • Removes a redundant Edge-specific CSS fix for the tooltips in the post overview. Props mkronenfeld.

Fehlerbehebungen:

  • Fixes a bug where the ‚Select primary category‘ label in the primary taxonomy picker would overlap the ‚Add new category‘ button.
  • Fixes a bug where the cornerstone filter was still visible with the metabox disabled.
  • Fixes a bug where non-functional markers are shown for taxonomy pages.
  • Fixes a bug where the og:description tag would remain empty after setting the author description.
  • Fixes a bug where texts in the configuration wizard would overlap each other and break out of the columns in Internet Explorer 11. Props DrGrimshaw.
  • Fixes a bug where keyphrases weren’t recognized in the URL when the words in the URL were separated by underscore characters instead of hyphens.
  • Fixes a bug that caused numbers to be stripped when marking a keyphrase containing a number, e.g. ‚Yoast SEO 9.3‘.
  • Fixes a bug where the first tab of the metabox would be empty when using WordPress 4.8.x.
  • Fixes a bug where private post types would have a sitemap with their ‚private‘ entries.

Weiteres:

  • Implemented performance optimizations in FAQ and How To blocks.

Earlier versions

For the changelog of earlier versions, please refer to the Yoast SEO changelog on yoast.com